Shop-By-Styles Feature (Additional Categorization)

Shop-By-Styles are a global product option that can be applied to ANY item in the store.

However, unlike size, color and material global options, Shop-By-Style is more of a “categorization” feature than a option.

Individual products can be associated with an unlimited number of Shop-By-Styles and individual Shop-By-Style records can be associated with an unlimited number of items.

Items in different categories can be “grouped” together by a similar characteristic by assigning them to the same Shop-By-Style record.

For example, the Shop-By-Style list on a shoe store could include records such as “running”, “cross-training”, “walking”, “casual”, and “dress”. These shop-by-styles records can be applied to any item in the store and therefore can “group” items from different brands, main categories, subcategories and collections together.  (Shop-By-Styles can “span” across the entire store categorization schema.)

The Shop-By-Style feature is used primarily to help the customer find related groups of items quickly by including the Shop-By-Style records as links on the dynamic left menu or as choices in the product search.

Shop-By-Style names are not shown on the item details page and are only displayed on search related features.

Shop-By-Style records are added to the system by clicking on the ‘Products’ tab and then ‘Shop-By-Styles’ on the left column.

After adding Shop-By-Style records into the system, you can associate a specific Shop-By-Style with a specific item by clicking on the ‘General Info’ tab on the item’s Product Manager interface.


Below is a screen shot of a sample item’s Shop-By-Style section on the General Info area of the Product Manager.